Case Study; Client strategy and generating business leads:
Retained by SK Prints Ltd, a Hong Kong owned Luxury and Premium printing & packaging factory, engaged to open new business channels and client leads in the UK and International markets. Working directly with SK’s senior management NDG Consulting is actively involved in:
- Consulting on marketing & business development strategy
- Leading market research – identify retail clients and brand opportunities within target markets
- Create B2B marketing materials, resource UK design agency to create marketing assets
- Generate business leads and introduction of the SK business to new clients
- Support new client relationships and on-boarding in the UK where necessary
Working closely with the SK’s New Business Development Manager NDG Consulting have enabled SK to develop their client B2B marketing strategy, providing insight into target UK and International market sectors and providing expert UK resources to design and produce new marketing materials for the company and their extensive production and associated services capability. In the first 9 months of working with SK Prints more than 100 new potential brand and retail clients have been approached, to date more than10 new clients have been brought onboard and are actively developing new business projects with SK.